MOBILE APOCALYPSE IS HAPPENING NOW – It’s been all the talk… We all knew it was coming and it’s here.
THE GOOD NEWS IS – We are ready and you can be too.
THIS IS WHAT WE KNOW – The number of mobile Internet users has surpassed desktop users! This means that your customers are searching local businesses on their mobile devices more than ever before. Are you aware that there are about 1.5 billion mobile searches in Google, daily, and that means? Everyone in business today needs a mobile website; that is-to stay connected in the changing landscape of internet search.
HERE’S THE SCOOP – Starting on April 21st, because of the huge and rapid growth in mobile searches, Google is changing their search algorithms to reflect mobile-optimized websites. They are also expanding their use of mobile friendliness as a ranking signal. This change will have a significant impact on where websites are ranked when searching Google on a mobile device. Basically, this change will affect every business owner that has a website.
WHAT IT MEANS – Google wants all their searchers to find high-quality websites that are designed and optimized for mobile devices. These NEW ranking factors will determine if your business is considered “mobile friendly” and mobile friendliness will now decide where your rank in the search results on all smartphones. Websites that are not mobile-optimized will be penalized on Google’s mobile searches!
THE BAD NEWS IS – If your website is not mobile-ready: You can lose anywhere between 30% to 50 % of your organic search traffic. That’s a lot, and YOU definitely don’t want that. The recent survey by Tech Crunch found out over half of websites failed the mobile-friendly test. That means that even with awesome SEO and strong brand awareness, businesses will still need to be mobile-optimized.
HERE’S YOUR SOLUTION – Google will be favoring mobile-friendly sites over non-mobile friendly sites, starting on April 21st. Now more than ever before, it is important to have mobile optimized websites. Mobile websites for local businesses are no longer a “nice to have”: Starting April 21, 2015 it’s a MUST.
DON’T WAIT TO START – Get a jump on your competition. Call us NOW if your website is not mobile friendly!
